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5 Reasons I Love ShareASale

This past week I went to my 2nd ShareASale ThinkTank event in Half Moon Bay, CA. Basically it is an invite only conference they put on for some of their affiliates, merchants, and OPM’s. Although I haven’t done a whole lot with ShareASale over the years, they have quickly become my favorite network out there (and that’s not just because they paid for an amazing week).

Here are 5 of the many reasons I love ShareASale and why you should work with them if you haven’t.

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Fail Friday: The New Gap Logo (Or is it?)

This week I’m taking a little different approach for Fail Friday. I generally take a look at failed ads, products, or companies and have a laugh about it.

However this week I’m taking a look at a topic that is buzzing around the net that most people are perceiving as a fail, but I would have to disagree. Unless you’ve been hiding out with Osama Bin Laden this week, I’m sure you’ve heard about Gap’s new logo.

Here are their logos.  The old one is on the left and the new one is on the right.

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Plenty Of Fish Case Study Suggestions

I need your suggestions.  Check out the video below and let me know what offer, merchant, etc. you want me to try for a case study.  I don’t care if you’re an affiliate manager, network owner or affiliate, I value your input (no matter how goofy it is).  I’ll then include the offer in an extensive case study.

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Over 35 Self-Serve Places To Advertise Online

If you’re like me, you are constantly looking for new traffic sources to promote your sites.  We all know the obvious choices such as AdWords and Facebook which offer self-serve advertising options, but there are plenty of alternatives out there.

I’ve compiled a list of ad networks which offer self-serve advertising options that you can use to buy a lot of traffic.

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Marketing Lessons From Political Ads

First off, I really don’t care for elections as we are being bombarded with political ads, mostly by candidates bashing their opponents.  However, there can be a lot to learn from looking at good and bad political ads that you can transfer to your advertising campaigns.

The Good

I ran across this ad this morning from a guy named Ron Johnson who’s running for U.S. Senate out of Wisconsin.  Generally, I don’t care that much about politicians from other states since I can’t do much about it, but his TV commercial was good enough that we can take a few advertising tips from it.

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