For those of you in the affiliate marketing industry, hopefully you are able to come to Affiliate Summit East in August. If you’re going and wondering what you should do on Sunday night August 9th, I’d suggest you listen up. One of my favorite affiliate networks is throwing a private party in New York Harbor, ON A BOAT!!! [Read more…] about Never Thought I’d Be On A Boat (In New York)
Last night was opening night for the new Transformers Revenge of the Fallen movie. A couple of the middle school guys that I mentor really wanted to go to the midnight showing so I decided to take them. Maybe it’s the fact that I didn’t get to bed until 4am last night, or that we were out of coffee this morning, but I’ve been thinking about how there are a lot of similarities between the Transformers and affiliate marketers.
If you haven’t seen it, don’t worry, I won’t give away the movie (although there wasn’t much of a plot). So how are there similarities between a bunch of alien robots and affiliate marketers?
In the movie, there are 2 types of Transformers. The first are the Autobots which are the good guys. The second are the Decepticons which are evil. When you boil it down, both the Autobots and Decepticons and considered Transformers, but each have very different ethics. One is all about doing good and helping people, and the later are all about getting power no matter what that means they do to others. To me this is similiar to affiliate marketing.
The term affiliate marketer looks different depending on who you are talking about. Some affiliates are like the Autobots in that they are eithical in their practices, help people as they go along, and are doing good things for the industry. Then there are affiliate marketers out there which are the spammers and guys who are doing things that are less than ethical in order to make as much money (power) as they can despite who they hurt along the way. They are the Decepticons of the industry.
In the movie there is is a guy who is the National Security Advisor for the US named Theodore Galloway. He believes that ALL of the Transformers should be banished from the earth. He lumped all the Transformers together, both Autobots and Decepticons and believed it would be best if they were all gone. To me, that’s how affiliate marketing is at times. Us good guys are lumped together with the spammers and deceptive marketers and are given an unjust label for something we are not even involved in. This can be frustrating at times as though we are both considered affiliate marketers, we have different goals and ethics.
So what would others consider your affiliate business to be? Are you an Autobot or a Decepticon?
It’s official, I’ve joined too many affiliate networks. If you’re like me, you get bombarded with offers from all kinds of affiliate networks wanting you to join and try out their network. Once you do join, they are added to the list of companies contacting you weekly begging for you to run offers and it can get overwhelming. Every once in a while though, you find a diamond in the rough.
Back in January I was over at Paul Piotrowski’s blog were he had teamed up with Amped Media to run a contest by joining up with them. Out of curiosity since I hadn’t heard of them, I figured I would join to see what offers they had. A few days later I was approved and wasn’t all that impressed once I logged in. The offers they had that I was familiar with had lower payouts than at other networks. So, I decided to put them on the back burner for the time being and didn’t think to much about them.
A few months later, my affiliate manager sent me a t-shirt, pen and notepad with their logo on it. To be honest I had almost forgot about them (good marketing on their part). The shirt was way to large so I gave it to a friend of mine and thought it was a nice gesture of them. My AM, Janell contacted me to make sure the shirt fit and when she found out it was to big, sent me another one in my size. That was pretty cool that she went out of their way even though I hadn’t sent them any sales.
Anyways, I still didn’t run any campaigns with them right away. A few weeks later Janell contact me and was awesome to work with. I decided to try out a few campaigns with them and have had some pretty good success. What was awesome was after just a few days, she bumped me to weekly payments as well as increased my payout even more without me even asking for it. Pretty cool!
Aside from a great affiliate manager, Amped Media seems like a pretty good network. They are a lot smaller than a lot of networks, but I don’t think that is a bad thing. They are very easy to contact and definitely work hard at pleasing their affiliates. One thing they are great at is adding offers you’d like that they don’t currently have and will generally beat other networks on CPA.
As far as tracking goes, they use DirectTrack, which some affiliates don’t like so much. To me it isn’t not to bad of a system, except for the few times I’ve seen DirectTrack go down. They also don’t have a whole lot of exclusive offers that are being run entirely on their network. Other than that they are a solid network and I’d highly recommend that you check them out if you haven’t. You won’t be disappointed.
This past week I registered for Affiliate Summit East 2009, which is one of the top affiliate conferences around. While the conference is still a few months away, I was just thinking about preparing for it early instead of waiting until the last minute. As with any conference, it is best to plan ahead to make the most of your time.
The last few weeks I have been thinking of ways to combine two of the things I love in life into one project. Those two things being affiliate marketing and helping others. I had an idea a couple of weeks ago on a great way to help earn money for charities using affiliate marketing, which now been named the Affiliate Love Project. [Read more…] about Earn Commission & Money For Charity