Logan Thompson

I Don’t Read Your Newsletters

Earlier this week I got the feedback people wrote about the panel I was on at Affiliate Summit West 2011 about building the affiliate & affiliate manager relationship. ?For the most part we had some pretty good feedback and I think it went fairly well. However there was one comment that I’ve been thinking about from someone who either wasn’t paying attention to something I said, or I didn’t explain myself well enough.

I was talking about how affiliate managers need to understand their affiliates and know that each one is different. As affiliates not all of us like the same things or work in the same way, so affiliate managers need to understand what motivates each of their main affiliates, how they prefer to be contacted, etc.

The 2 Most Important Tips To Market Your Business

I talk to a lot of business owners and marketers and found two things that successful businesses do, that if you don’t implement, I guarantee your marketing efforts will fail.

Are you ready, they are really mind blowing.

How I Almost Doubled My Conversions In Less Than 5 Minutes

If you’ve been around Internet marketing for more than 5 minutes, I’m sure you’ve heard about the importance of split testing your landing pages. I believe that the only time you should stop split testing, is when your conversion rate reaches 100% (which honestly won’t ever happen).

I’ve had an old campaign running with search traffic that I haven’t touched in about 2 years. ?It doesn’t get a ton of traffic, but makes a consistent profit of $50-$100 a day. I got lazy with the campaign as I have just had it on autopilot.

Over 35 Self-Serve Places To Advertise Online

If you’re like me, you are constantly looking for new traffic sources to promote your sites. ?We all know the obvious choices such as AdWords and Facebook which offer self-serve advertising options, but there are plenty of alternatives out there.

I’ve compiled a list of ad networks which offer self-serve advertising options that you can use to buy a lot of traffic.

Marketing Lessons From Political Ads

First off, I really don’t care for elections as we are being bombarded with political ads, mostly by candidates?bashing their opponents. ?However, there can be a lot to learn from looking at good and bad political ads that you can transfer to your advertising campaigns.

The Good

I ran across this ad this morning from a guy named Ron Johnson who’s running for U.S. Senate out of Wisconsin. ?Generally, I don’t care that much about politicians from other states since I can’t do much about it, but his TV?commercial?was good enough that we can take a few advertising tips from it.